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lawyer seo

11 Lawyer SEO Website Tips for 2019

April 4, 2019 By lcourt3 Leave a Comment

SEO For Lawyers in 2019  

Is your lawyer website ranked well at Google for both organic and local search terms?

First a lawyer comic strip…..

Now back to the business of getting new clients….

If you want to get more new clients online, you have to make sure your site is set up right and that you are creating an ongoing series of content and getting links from other relevant websites.

Here are a few lawyer SEO tips to help your attorney website rank better in the Google search results.

Top 11 Attorney SEO Website Tips

Search Engine Optimization for lawyers (SEO) consists of a lot more than setting up a few meta tags like in the good old days.  In 2019, you must create a lot of content, create a lot of videos, get social signals, get links from other sites and then do a lot more than that.  Its an ongoing thing with SEO but there are certain things that must be done if you want to have any chance of ranking #1 at Google for your law firms top keywords related to your location and practice areas.

Below are the top SEO tips for lawyers who want to try and do more with Internet marketing this year.  Organic SEO, Local SEO, Video SEO, Social Media Marketing, Content Marketing, and Reputation Management are just a few of the things that you must do in 2019.

Top Tips for SEO Marketing in 2019 for Lawyers

#1- Have unique Longer Pieces of Content Created (2000 words PLUS)

*** This post is over 2500 words and will be 3500 once I add to it, like Im doing here!

This should be the #1 tip on any list these days. Content is the key to success online and it always has been.  Lawyers are not very good at creating content for their own websites I’ve discovered and sometimes they won’t create any for years. To be fair, they have enough to do, yet it’s key that someone creates this content!

The more content you create, the better your SEO chances will be, simple as that.    Its key in 2019 to create longer blog posts that are over 1000 words long and contain images, videos and infographics whenever possible. 1500-3000 word posts are even better.

If you create content, especially good content that is long and unique, well that alone is going to help. Yet the added benefits are that people will stay on your site longer, people will more likely share this content, getting you links and social signals and also Google should reward you with some kind of traffic love.

** April 2019 Update:

You need to create a LOT of unique content for

* Blog Posts

* Guest Posts

* Social Media Posts

All of the content MUST be 100% unique and be able to pass the Copyscape test.  You need to have a paid account to use Copyscape but its worth to know if your content is unique.   If you put up a Blog post, you do not want to copy that same blog post to your social accounts or for a guest post you’re doing in order to earn some backlinks.

Also, you want to make your main blog posts longer than your competitors and usually at least 2500 words or more.  An example if this lawyers blog post on Personal Injury Timeline for a Car Accident Case.

This post has over 2500 words, has multiple embedded videos from YouTube, has external links to high authority sites and includes multiple images.  Usually, you want to also include an infographic, but you could also create a 2nd related post that covers a different angle and a different set of keywords.

#1A – Build Backlinks via Guest Posting at Relevant High Authority Sites

Building or earning backlinks to your site is the #1 most important thing to do in order to build your law firms SEO rankings at Google.  This is not an easy process at all and why its so important.

Buying links is against Googles guidelines, but if you create a good piece of content, a lot of websites want to give you a link in exchange for writing such a great piece of content.

So you need to create even more content for guest posts, and then do a link outreach program to find sites that will award you with an editorial link to a page within your site.

#2 – DO KEYWORD Research to find better keywords

Make sure your site is optimized for the best possible keywords. Doing keyword research is a very good idea anytime you want to do a new legal blog post.

You want to do research to see all the possible keywords related to your post and main keywords.  Then you want to find keywords that are bringing in traffic with low competition if possible.

Then once you identify the best keywords, you want to use them in your blog posts in strategic ways in the Title, description, headers, body, etc.

Some of the best Keyword tools are SEM Rush and Google Keyword Planner.  There are a ton of other keyword tools you can use but the key is using something to do some research and you probably will discover a bunch of keywords you never even considered using, but that could lead to some new quality traffic coming to your legal site.

*** 2019 Update —- Use Neil Patels free keyword research tool at https://neilpatel.com/ubersuggest to find relevant keywords and long tail keywords that you can and should include within your content.    This tool will give you an idea of how popular some keywords are and how much they cost on average at Google ads pay per click program for lawyers.

#3- Use Yoast SEO plugin & Optimize your TITLES and Descriptions

 Titles and Descriptions are still very important for SEO and you need to make sure EACH and every page in your lawyer site has a unique and optimized Title and description.

The title tag is probably the most important part of your overall SEO strategy and it determines how search engines display each page. Your title should always include a relevant targeted keyword phrase, but keep it short and to the point. There’s no need to stuff the title full of SEO keyword phrases, doing that usually hurts more than it helps.

The Meta Description is what you see beneath each title in the search results. It has no bearing on your search rankings these days, but it can determine if someone will actually click on your listing.  You need to grab the users attention and make sure you

Yoast SEO is the top WordPress SEO Plugin and helps you setup a variety of SEO settings and has a ton of built-in features that can help your SEO efforts.  You can use this to optimize the Titles and Descriptions on the different pages.

*** 2019 Update…. You do NOT need to upgrade to the Pro version of this software.  I use it, but dont find anything that really demands an upgrade.  The internal linking feature is good, but it can be done manually pretty easy.    The key with this SEO plugin, is to make sure that all of the settings are setup correctly.

#4- Do On Page SEO & Optimize Main Content (H1 and H2 Tags; Variations of Keywords)

The second most SEO relevant part of your page is the headline, or in coding terms, the “H1” tag. This tag is important for a few reasons.

First, Google gives it a lot of weight because of its prominence on your page. After all, it’s the one thing that every user will probably read because its so BIG.

You should tell your readers what the page is about and invoke some curiosity to keep them reading. You want to combine an H1 with a H2 sub-heading and try and get your main keyword that your focusing on, along with your geographic location.

Also you want to make sure that different variations of your keywords are included throughout the page.

If you have a page on “truck accidents,” you shouldn’t repeat “truck accidents” or truck accident lawyer excessively. Instead, use words like “truck crash accidents,” “truck wreck lawyer” “truck crashes,” and as many different variations as you can come up with.

Google is not dumb in any way, in fact you should just presume they are a straight up genius.

 So you don’t want to do anything that is spammy or seems easy,. Things like repeating the same keywords over and over, or anything you think might have worked 5 years ago.

The only thing that really works now is making sure you have a lot of high-quality content, and that you interlink that content together and make sure you use a lot of different variations of your keywords. That combined with getting high-quality backlinks and doing something with social media should help improve your organic SEO rankings.

*** 2019 update – You want to focus on LSI related keywords and to make your page follow a theme.   The best way to find what LSI related keywords that you should use on your post or page, is to do a Google search and at the bottom of the page, you will find a list of related searches that Google thinks are most related to your search. SO then you want to sprinkle these keywords into your content where they make sense.

You dont want to just put them one after another where there is no logic to them being on the page.  You must create new content around them usually and this can be a huge help, because by doing this, you now increase your word count by 500-1000 words or more.   You also might improve your pages dwell time, and then you should start ranking for more keywords if you sprinkle in these related keywords in the right way.

#5- Get More Social & Get More Social Signals to your site

Getting social signals tells Google that your site is being shared by others and is popular.  So the easiest way to do this, is to make sure you have social media accounts setup such as Facebook, Twitter, LinkedIn, AVVO, YouTube, Google, Pinterest and any other social media account you think might help your law firm.

Then do facebook posts, adding videos, images and a link to your law firms site. Do tweets at Twitter and utilize as many social media accounts as you can. Then the key is getting people to share and like your content.   The more this happens, the more Google will see that your being active and trusted by other users.

You want to get as many retweets, likes, views and everything else that goes with social media.  The more content you can create, the more chances you have at people liking and sharing your content.  You want to build all of your social media accounts over time, the key is making sure you keep them updated.  You want to have some kind of automation, so that when you do a blog post, it will automatically update your Facebook and Twitter accounts.

#6- Improve Site SPEED & Performance

More and more Google talks about how important a factor that Site Speed is. The faster your site loads, the better for everyone, including your organic SEO rankings.  Yet improving your overall sites speed is not always easy, and sometimes you can fix your speed issue, just to have something else create a problem.

So if your using WordPress, you need to use a good Speed and performance plugin such as W3 Cache or WP Super Cache.

  • Go Test Your Site with Google SPEED Tool

  • Download the W3 Cache WordPress Plugin

  • Download the WP Super Cache Plugin

#7- Site Security and making sure your site is locked down and SECURE

 This is becoming a big deal and yes Russian Hackers are real!   So are all other countries and who knows how they do it, or why they do it, but they do it constantly.  SO you must have your site secured in multiple ways.  There are some basic things you can do and then many more advanced things that really need to be done in order to lock down your site.

Even then its possible you can run into some kind of issue where you get hacked and malware is on your site.   Usually if you have a good web host, that problem will be solved and almost never an issue, IF you take all the needed steps.

 

Site security for lawyers is part of the overall SEO strategy because if your site gets infected with malware or has any other kind of issue, it can have a negative effect on your overall SEO rankings and it can bring your site down for days.

WordPress is an excellent CMS and very popular, yet it seems to be very vulnerable to hackers.  Ive seen more and more lawyer websites that get hacked and have this ugly message from Google…. “This Site is NOT SAFE or This Site May Harm Your Computer”…. Thats the last thing you want a client seeing when they visit your site.

Some WordPress Security Tips for Attorneys:

  • Download a WordPress Security Plugin like Bulletproof Security

  • Remove the default ADMIN user name and replace with unique name

  • Make sure you always update your WordPress Software & Plugins

  • Read more WordPress Security Tips for Lawyers

#8 – Have a Mobile Friendly Site

This goes without saying but your site must be mobile friendly and easy to read on any mobile device.  Google has put a big emphasis on this and will tag a site that is mobile friendly, so you want to make sure you get that tag because otherwise a potential client might just decide not to even visit your site.

Mobile is more important than ever and is accounting for over 50% of traffic in most cases these days. Everyone is on a mobile phone and it’s getting easier to read sites, so people have no problem viewing your site on a mobile device unless of course, it is not mobile friendly, then for sure, they are leaving to your main rival’s site.  So make sure you take all the steps needed to make your site mobile friendly and then some.

Most WordPress themes these days will be responsive and mobile friendly without much needing to be done.  Yet you can also setup a more custom mobile site using a mobile plugin and creating a custom mobile home page for your legal website.

#9- Create more Videos of Lawyers:

Create Videos of Lawyers in the law firm talking about the different areas of practice.  Videos are a form of content and the more videos you can create, the more content you will have to spread around.  Sometimes adding a video to a blog post can make it come to life and compliment it well.

Then sometimes you can do a blog post just around the video. If you have a 30 second video of a partner talking about a latest case or practice area, you can embed the video into a blog post and add some content of the transcript of the video.

You can not do Video SEO without videos. You need videos in order to come up in the YouTube search results.

You need to setup a YouTube channel that links to the firms website, and then every time you create a video, you would upload it to YouTube, and then you will be able to easily embed the video into your legal site, blog or social media site.

#10- Create Customized Images & Optimize for SEO:

You should have customized images created for all of your blog posts, and then make sure they are optimized for SEO by adding keywords to the alt image tags.  Your images can be found on Google image search if they are properly optimized.  You can use a wordpress plugin that will help you optimize your images for SEO.

Creating different images to use is a good idea, and you can have an image for your blog post and other images for different social media sites.  Some sites like Pinterest are all about images, so you will want to have a custom image created around your latest blog post, and then have an image that has the title of your post. Then when the user clicks on your image, it will goto that blog post.

Images are a good idea for multiple reasons and you should use one image for every 300-400 words of content.  Images can make your blog post easier to read and its a good idea to use as much media as possible, so images, videos and infographics.

#11- Do a Press Release for your Law Firm:

Press Releases are not just for bigger firms and companies. Anyone can create a press release if you have something newsworthy.  That’s the key, you have to have a newsworthy story with a catchy headline that will be accepted as a relevant news story.  There are a number of different reasons a lawyer would do a press release including:

  • Launching of a new website

  • Introduction of a new practice area

  • New Lawyers joining the firm

  • Awards for any of the lawyers

  • Any kind of Charity Work the Firm does

Once you have a good newsworthy story with a catchy headline, then its a matter of putting the press release together and if done right and accepted, you can get your news story in front of a lot of potential media sites, including affiliate sites of bigger news sites like ABC and NBC.

This can be a big boost for both organic SEO and Local SEO For lawyers. The press release would have a link to your website from a lot of potential high ranked and trusted media sites.  It would also have your firms NAP (Name, address and Phone #) and those citations could help your firms Local SEO marketing efforts.

LAWYER SEO IN 2019 CONCLUSION

Internet Marketing for Lawyers in 2019 is alive and well and there are a lot of things you can do to help promote your law firm better online. If done right, it can lead to a steady flow of new clients.  The real key is creating new content for your website on a constant basis, not just plain text, but also customized videos, images, and infographics.

You want to then also do a link outreach program and find sites where you can do guest posts with a link back to your websites power pages.

With links, in general, you do NOT want to use keyword rich anchor text for your links. You want to use your brand name, which will be your law firm’s name as your anchor text and have these links go to your home page.   \

Then you also want to get links to your subpages and blog posts and here you want to use a combination of anchor text including some blended keyword anchor text from some of your better link opportunities.


Lawyer SEO Marketing Services

We can help your legal practice with all forms of SEO Marketing. Contact us today for a free Legal Site Analysis.

—> Free SEO Analysis & Estimate

Phone: 630.393.0460
Email:   law@lawyerscourt.com

Lawyer Internet Marketing Services

 

  • Organic SEO Marketing for Lawyers

  • Pay Per Click Marketing for Attorneys

  • Local SEO Marketing

  • Video SEO Marketing

  • Social Media Marketing

  • Content Marketing for Attorneys

  • WordPress SEO Marketing

  • —> Free SEO Analysis & Estimate

Filed Under: Content Marketing, Featured Post, Lawyer SEO, Local SEO for Lawyers Tagged With: law firm seo, lawyer seo, local seo, video seo for lawyers

Getting Backlinks for Lawyers for SEO

October 6, 2018 By ctech2 Leave a Comment

Lawyer SEO Marketing in 2018

Are Links Still Important to get Ranked higher in Google?? Do Links Matter?

Links matter. Big time, maybe not as much as they once did but they are still a vital part of getting your law firm website ranked in the Google organic SEO Rankings.

What are Backlinks?

Backlinks (also known as “inbound links” or “external links”) are links from other websites to your website. Search engines consider backlinks “votes” for your website and content, which can improve a site’s rankings in the search results.

Fun Fact: They’re called “backlinks” because it’s when a website links back to you.

Why You Need Backlinks to Rank

Backlinks are basically votes from other websites. Each of these votes tells search engines: “This content is valuable, credible and useful”.

So the more of these votes you have, the higher your legal web site will rank in Google and other search engines.

Even though Google has made thousands of changes to its algorithm since then, backlinks remain a key ranking signal.

For example, a recent industry study that Brian Dean from backlinko was a part of, found that links remain Google’s #1 ranking signal.

And Google has confirmed that links remain one of their three most important search engine ranking factors.

The question is:

How do you get backlinks for your lawyer site?

And how do you get the types of backlinks that get your site to Google’s first page? Well, that’s what chapter 2 is all about…

Filed Under: Lawyer SEO, Link Building for Lawyers Tagged With: lawyer seo, links for lawyers

How to Get Listed on Google Maps

November 14, 2017 By lcourt3 Leave a Comment

Lawyer Google Local SEO Marketing

Is your law firm site listed on the Google maps when you do a search at Google for your location and practice area? You want to be found in the Google 3 Pack for local searches.

Google will show the map on MOST search keywords but not all.  So sometimes the map results will come up for one keyword but not another.  You want to make sure your firm is well ranked for as many keywords as possible.    Getting well listed at Google Maps is like getting ranked well at the organic listings, not easy!

*** LOCAL SEO FOR LAWYERS SPECIAL – $399 FLAT FEE – Get Your Law Firm Listed in 3 Pack




You have to take a number of steps in order to have your site come up in the local 3 pack including….

#1- Claim & Optimize your Google My Business Listing

The foundation of a great local SEO campaign is an optimized Google listing.We have perfected the creation, verification, and optimization process for our clients. When it comes to local business advertising, an accurate and informative listing on Google is as valuable as having an ad in the yellow pages 20 years ago.

SO #1 here is you must claim your listing, then optimize it for starters.

#2-Claim & Setup other Business Listings at top Directories

You want to make sure your law firm has verified listings at other top directories on the Internet.  YELP is obvious, Facebook business page is a must and the list goes on.   You want to not only claim and verify these listings, but you want to optimize them.  These listings are considered “Citations” which are simply mentions of your firms Name, Address and Phone #, AKA NAP.

#3- Do On Site Optimization with focus on Local

You want to make sure that you optimize your site for Local by optimizing the Titles and Descriptions on certain pages for your Local area. You want to have a different pages for different locations including zip codes.  If your

#4- CITATION WORK – Find existing citations, fix citations and get new citations

#5- REVIEWS – We can help you get new reviews and help improve your local online reputation

[call_to_action title=”” icon=”icon-lamp” link=”” button_title=”” class=”” target=”_blank” animate=””]Sign up for SPECIAL Local SEO for Lawyers[/call_to_action]

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LOCAL SEO TIPS FOR LAWYERS 

1 – Optimize your title tag with the city/cities & services you offer.

2- Keep the URLs neat and clean. Eg. www.xyz.com/air -conditioning.html

3 – Avoid having duplicate content on the website. UseSiteLiner/CopyScape to check for duplicate content.

4- Your images must have descriptive ALT tags and filenames, because this is what search engines read while looking for images.

5 – Install Google Webmaster tools and Google analytics. This is absolutely mandatory.

*** LOCAL SEO FOR LAWYERS SPECIAL – $399 FLAT FEE – Get Your Law Firm Listed in 3 Pack




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Lawyer SEO Marketing Services

We can help your legal practice with all forms of SEO Marketing. Contact us today for a free Legal Site Analysis.

—> Free SEO Analysis & Estimate

Phone: 630.393.0460
Email:   law@lawyerscourt.com

Lawyer Internet Marketing Services

  • Organic SEO Marketing for Lawyers

  • Pay Per Click Marketing for Attorneys

  • Local SEO Marketing

  • Video SEO Marketing

  • Social Media Marketing

  • Content Marketing for Attorneys

  • WordPress SEO Marketing

  • —> Free SEO Analysis & Estimate

Filed Under: Google My Business, lawyer local seo, Lawyer SEO Tagged With: lawyer seo, local seo

Google Ranking Results for Lawyer Micro Site (Video)

October 3, 2017 By lcourt3 Leave a Comment

Top Local SEO and Organic SEO Rankings for Attorneys

Below is a video that shows a new micro site that I recently did for a lawyer that now has really solid SEO Rankings at Google.  Not only the obvious organic SEO rankings that you hope to get BUT also local Google Map rankings and also Video SEO Rankings at Google.

Google Local AND Organic SEO Results

Getting a micro site listed with Google is a good thing but getting a micro site listed with Google and getting a My Business local listing is a GREAT Thing.  So here Im showing examples of how you can have both sites coming up in the Google search results for keywords. Sometimes both sites are coming up in the Google map listings, sometimes one site is listed in Maps, while other site is listed #1 in organics.     The micro site is also coming up for more competitive national terms in the organic listings.   The bottom line is that what this is showing is that you can have more then one site come up in the organic search results AND the Local results.   Also I guarantee

MICRO SITES FOR LAWYERS

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Having a micro site allows you to focus 100% on that specific practice area and create new content and videos around it. You can also create new social media accounts that can easily be managed along with your main site accounts.

SOME OF THE OTHER FEATURES OF A NEW Lawyer WEB SITE DESIGN PROJECT INCLUDE THE FOLLOWING:

* Setup of Top of the line Hosting with WP Engine

* Setup of Premium Performance Plugins to help Speed of Site

* Firm Can Easily Make Updates to Site and Blog

* Setup of Yoast SEO with advanced configuration

* Setup of Premium Cache and CDN to improve the SPEED of website

* Setup of Social Media Campaigns including creation of Twitter, YouTube and Google accounts

* Creation of custom videos and setup of Video SEO Marketing campaign

Lawyers Court
Design & SEO Marketing

Phone: 630-393-0460
Email: law@lawyerscourt.com

Filed Under: Google My Business, lawyer local seo, Lawyer SEO, Micro Sites, Videos Tagged With: Lawyer Micro Site, lawyer seo, wordpress for lawyers

Lawfirm Micro Site Example – Bankruptcy Legal Site

August 10, 2017 By lcourt3 Leave a Comment

 

Micro Sites for Attorneys

There has been a long debate about having more then one site. In the old days it just made sense to put up a bunch of different sites and try and optimize them all with no worry of Google penalties or much else.   Then at some point with duplicate content and Google penalties, some people said to only have your one law firm main site.   Both sides make sense BUT in some instances, it makes perfect sense to have a 2nd or even 3rd site, as long as its a key practice area and that you have unique content for it.

BOTTOM LINE IT WORKS WELL!

I have created many micro sites over the years and some work out better then others, but usually the goal of a micro is simply that you want another website that is working for you and driving traffic.

Having it ranked organically for keywords is key and hopefully the site also is getting ranked LOCALLY for keywords.  That would obviously be the best case scenario, that you put up a 2nd website for your law firm, and you get a 2nd Google My Business listing that comes up #1 on the Google Map listings, for the micro site.

Having a micro site allows you to focus 100% on that specific practice area and create new content and videos around it. You can also create new social media accounts that can easily be managed along with your main site accounts.

LATEST MICRO SITE FOR LAW FIRM

Poconos Bankruptcy – https://poconosbankruptcy.com

We created a brand new site with a keyword rich domain name for the firms Bankruptcy practice.   The site includes all the firms bankruptcy FAQS, Videos, Infographics and an ongoing blog with new content weekly.     We also setup a Google My Business account and listing, and optimized site for SEO and Social Media.   In addition we setup a full Reviews system for people to leave reviews for the law firm.

 

SOME OF THE OTHER FEATURES OF THIS NEW Attorney WEB SITE DESIGN PROJECT INCLUDE THE FOLLOWING:

* Setup of Top of the line Hosting with WP Engine

* Setup of Premium Performance Plugins to help Speed of Site

* Firm Can Easily Make Updates to Site and Blog

* Setup of Yoast SEO with advanced configuration

* Setup of Premium Cache and CDN to improve the SPEED of website

* Setup of Social Media Campaigns including creation of Twitter, YouTube and Google accounts

* Creation of custom videos and setup of Video SEO Marketing campaign

Lawyers Court
Design & SEO Marketing

Phone: 630-393-0460
Email: law@lawyerscourt.com

 

 

Filed Under: Lawyer SEO, New Legal Designs, New Wordpress Blogs Tagged With: lawyer seo, lawyer web design, micro sites for lawyers

New Lawyer Website Design – Stroudsburg Lawyers

July 10, 2017 By lcourt3 Leave a Comment

New WordPress Legal Site – Pennsylvania Attorneys

Moving Legal Site from Findlaw – Setting up new WordPress Web Legal Design

PROJECT: Move Site from Findlaw to new Webhost, Creation of new Legal Web Design using WordPress.

LAW FIRM: Stroudsburg PA Attorneys – Newman, Williams

WEBSITE / CONTACT INFO:  https://newmanwilliams.com

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Moving of Lawyer Site from Findlaw, Setup of New Hosting Account in firms name. FIRM OWNS WEBSITE.. You Should as well.. Creation of brand new site design for Monroe Country Attorneys at Law.

Created new layout, new logo,  added new legal images, added social media feed and updated content within site.

Top Hosting – Speed – Security – Social Media – SEO

CREATED A NEW WEBSITE FOR Stroudsburg Lawyers using WordPress.  Moved site to a new Top Web Host at WP ENGINE, which instantly helps the site become faster and more secure.  These are two things Google does like!

SOME OF THE OTHER FEATURES OF THIS NEW LAWYER WEB SITE DESIGN PROJECT INCLUDE THE FOLLOWING:

* Setup of Top of the line Hosting with WP Engine

* Setup of Premium Performance Plugins to help Speed of Site

* Firm Owns Website & Now Can Easily Make Updates to Site and Blog

* Setup of Yoast SEO with advanced configuration

* Setup of Premium Cache and CDN to improve the SPEED of website

* Setup of Custom Mobile Site including logo, images, dual menus, icons, performance and Mobile SEO.

* Setup of Social Media Campaigns including creation of Twitter, YouTube and Google accounts

* Creation of custom videos and setup of Video SEO Marketing campaign

—-> Visit Stroudsburg PA Attorneys to view attorney web site.

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Call us at 630-393-0460 or Fill out the Free Site Analysis contact form below.

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Lawyers Court
Design & SEO Marketing

Phone: 630-393-0460
Email: law@lawyerscourt.com

Filed Under: Lawyer Web Hosting, Legal Web Design, New Legal Designs, New Wordpress Blogs Tagged With: lawyer seo, lawyer wordpress, legal web design

Motivational Quote of the Month

January 22, 2017 By lcourt3 Leave a Comment

Lawyer SEO Marketing Services

Motivational Quote – Steve Jobs

This is a great quote by a great man in Steve Jobs.  He is right obviously and the key is to not give up and keep looking if your not doing what you love. Its hard to find it, just like finding great true love, dam near impossible! Yet if you keep looking, magic can happen!

Posing images like this can have some good SEO Benefits because you want to make sure you dont only create plain old boring text, you want to focus on VISUALS and having custom images and videos along with your text.

Having these images and infographics can allow you to spread your content to more sites because more people would likely share something of substance. So if you have a great image that is useful and it has useful info, you can get a lot of social shares and links to your site and thats the key to lawyer SEO Marketing these days.  You need to have the obvious high quality content but you also need to get the links, social shares and citations from other sites.

 

Filed Under: Images, Motivational Quotes Tagged With: lawyer seo

Legal Content Marketing

January 19, 2017 By lcourt3 Leave a Comment

Content Marketing for Lawyers

Legal SEO Content Services

SEO Marketing for Lawyers will NOT work without CONTENT. Not just any content either, you can not cut and paste from sites or take generic info that everyone else is using.  You need to have someone write your content and make it unique to your firm and you need to create other forms of content.

Images, Infographics and Videos are all great things to create for your site for many different reasons.  You can have one great custom image created, and do a post around that on a legal subject.  You can create a video with a lawyer talking for 30 seconds and do a great blog post around that. Then that one video can not only be used on your site and facebook, but you can share it on many other top video sites including YouTube.

The bottom line is that content marketing for lawyers means that your creating Fresh Unique content around your main lawyer practice areas, and then promoting it in various ways.  The more content you can create around your law firms practice areas, the more success online you will have.

ATTORNEY CONTENT MARKETING VIDEO

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You need content for a lot of different things these days including your website, blog and social media sites.  Not to mention newsletters, micro sites, additional legal blogs and legal articles.   We can help your legal practice with creating content for your existing practice areas and website pages and also creating content on a regular basis for your law firm blogs and social media sites.

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Filed Under: Content Marketing, Lawyer SEO, Legal Internet Marketing, Videos Tagged With: lawyer seo, legal content marketing

Top SEO Tips for Attorneys Video

January 17, 2017 By lcourt3 Leave a Comment

SEO Services for Attorneys

Google SEO For Lawyers

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—> Read full post on 11 Top SEO Tips for Lawyers in 2017

Top 11 Attorney SEO Website Tips

Search Engine Optimization consists of a lot more then setting up a few meta tags like in the good old days.  In 2017, you must create a lot of content, create a lot of videos, get social signals, get links from other sites and then do a lot more then that.  Its an ongoing thing with SEO but there are certain things that must be done. Below are the top 11 tips for lawyers who want to try and do more with Internet marketing this year.  Organic SEO, Local SEO, Video SEO, Social Media Marketing, Content Marketing and Reputation Management are just a few of the things that you must do in 2017.

Top Tips for SEO Marketing in 2017 for Lawyers

#1- Have unique Longer Pieces of Content Created

This should be the #1 tip on any list these days. Content is the key to success online and it always has been.  Lawyers are not very good at creating content for their own websites I’ve discovered and sometimes they won’t create any for years. To be fair, they have enough to do, yet it’s key that someone creates this content!

The more content you create, the better your SEO chances will be, simple as that.    Its key in 2017 to create longer blog posts that are over 1000 words long and contain images, videos and infographics whenever possible. 1500-2000 word posts are even better.

If you create content, especially good content that is long and unique, well that alone is going to help. Yet the added benefits are that people will stay on your site longer, people will more likely share this content, getting you links and social signals and also Google should reward you with some kind of traffic love.

—> Read full post on 11 Top SEO Tips for Lawyers in 2017

Filed Under: Lawyer SEO, Lawyer Video, Legal Internet Marketing, Legal Video Marketing Tagged With: lawyer seo, legal video seo

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