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Social Media Marketing

Social Media Marketing for Lawyers

Social media has changed the way we communicate and connect on a personal level, and it’s now increasingly relevant in the communications between lawyers, their clients and the courts.

Taking control of your online presence is a necessity, and there are few better ways to do so than social media.  Used carefully, social media can give your firm a voice, amplify your professional reputation, and help drive new business.

How Lawyers Can Benefit from Social Media Marketing

Social media tools like Twitter, Facebook, LinkedIn and blogs provide a fast and cheap way to keep in touch with clients and prospects, keep an eye of competitors, and keep up-to-date with industry trends.

Many smart lawyers are now using social media to gain exposure for their law firms and gain advantage over their competitors. If you want to do the same, it’s imperative that you start with a great looking website that has a consistent message and a branded image that can extend across your social media profiles too. Once you have configured your social media profiles, the number one strategy for delivering highly targeting traffic to your site is to create great content. The home base for all that content should be your law firm’s blog, which should be hosted on your own domain.

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